THE GREEN REVOLUTION: HOW SUSTAINABLE LEADERSHIP IS REDEFINING CORPORATE SUCCESS

Authors

  • Muhammad Maaz Ul Hassan International MBA, School of Innovation and Entrepreneurship, Shandong University Qingdao Campus.
  • Dr. Waqar Sadiq PhD, Management Sciences, Department of Business Administration, Air University Multan Campus, Multan, Pakistan.
  • Dr. Muhammad Hashim* PhD (Public Administration), Department of Public Administration, University of Sindh Jamshoro.

DOI:

https://doi.org/10.64105/jbmr.04.03.537

Abstract

This study examined the relationship between sustainable leadership practices and corporate success metrics across 450 organizations from various industries. Using a mixed-methods approach, data was collected through surveys, financial performance indicators, and environmental impact assessments over a three-year period (2021-2024). The research employed multiple regression analysis, structural equation modeling, and ANOVA to test the hypotheses. Results demonstrated a significant positive correlation (r = 0.743, p < 0.001) between sustainable leadership implementation and overall corporate performance. Organizations with high sustainable leadership scores showed 23.7% higher profitability, 31.2% better employee satisfaction, and 42.8% improved environmental performance compared to traditional leadership models. The study revealed that sustainable leadership practices, including environmental stewardship, social responsibility, and long-term strategic thinking, serve as key predictors of contemporary corporate success. These findings suggest that the integration of sustainability principles into leadership frameworks is not merely an ethical imperative but a strategic necessity for long-term organizational viability.

Keywords: Sustainable Leadership, Corporate Success, Green Revolution, Environmental Performance, Organizational Sustainability, Strategic Management

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Published

2025-09-10

How to Cite

THE GREEN REVOLUTION: HOW SUSTAINABLE LEADERSHIP IS REDEFINING CORPORATE SUCCESS. (2025). Journal of Business and Management Research, 4(3), 784-799. https://doi.org/10.64105/jbmr.04.03.537

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